Brand Solutions, Digital Marketing
Branding, Website Development and Digital Marketing Solutions for Global Investment Banking Company
Brand Strategy, Digital Marketing, Software Solutions, Social media management, SEO, Website Development and Content management, PR services
Branding, Website Development and Digital Marketing Solutions for Global Investment Banking Company
Business Requirements As Per Briefs:
- Brand communication
- Brand Collaterals
- Website management – content management, segmented vertical approach with an overall group corporate structure
- Social media assets- set up and deployment
- Social Media management
- Digital marketing- Online sales
- Webinar structure set up with lead generation campaigns
- Specific targeted campaigns with overall landing page integration with CRM solutions
- SEO Services and Content Management
Services:
Brand Consulting, Brand Strategy, Paid Marketing, Software Solutions, Business planning, GTM strategy consulting, Website design, deployment and management, SEO, Social media management, Digital PR services
Client Sector:
BFSI, Investment banking, Private Equity, Start up funding, Venture Capital- B2B
Business Category:
B2C
Client Company:
Global Investment banking company operating in multiple sectors and global regions.
Client Location:
US, Europe, India
ACE LOGIC’S Approach:
Ace Logic approached the project with a mix of the following:
- Market study with a mix of primary research and secondary research
- Competitive Landscape checks of the geographical territories
- Proposition to the target demographics
- Mapping the brand approach philosophy to manage business objectives
- Service positioning for specific offerings for target verticals and global regions
- Lead generation campaign strategy and execution
- SEO, content management analysis and solutions deployment
- Social media outreach planning and execution
Project Delivery Specifics:
- Brand identity refinement for certain segments deployed
- Collateral designs for business communication- Business and corporate brochures and mix-use templates and approach documents delivery
- Consulting inputs on segmented portfolio approach
- Services line placements in the target global markets
- Website design interventions and deployment with relevant CRM and other integrations
- Social media management
- 300% increase in organic traffic on website due to on point SEO strategy execution in a 6 month period
- Consistent ranking improvements across 45 strategic keyworks
- Tactical case studies and industry reports generated steady traffic increase over Q-O-Q.
